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Marrow & Maple

Stack

The tools the agents reach into. Email, sheets, voice, money.

Every integration is something the agents can read from, write to, or call out through. Connected means it's live. Available means one click away. Coming soon means we're still building it.

7 of 19 connected1 voice channel~31 outbound calls this month

Communications

Gmail
Connected

Read inbox, thread context, draft outbound on Mara's behalf.

used bySageForgePierStageCounselAtelier

62 threads tracked. 19 drafted replies waiting for approval.

Connected Apr 28, 2026

Slack
Available

Push agent updates and weekly digests into a shared channel.

Connect to mirror approvals + daily brief into #ops.

Storage + docs

Google Drive
Connected

Reads the tracker, formulas, sell sheets, supplier PDFs.

used bySagePierForgeAtelierStageCounsel

Robin's tracker is the source of truth. 5 sheets and 22 docs indexed.

Connected Apr 28, 2026

Notion
Available

If you migrate the tracker off Sheets, agents can read it here too.

Optional, only if you switch from Sheets.

Voice

11 Labs
Connected

Outbound voice channel. Agents place real calls using approved scripts.

used byStageForgeSagePierAtelierCounsel

31 calls placed this month. 9 hit voicemail, 14 got info, 8 produced quotes.

Connected May 4, 2026

Commerce

Shopify
Connected

DTC store. Inventory, orders, customer comms surface here.

used byPierStageCounsel

Pre-launch storefront staged. 247 newsletter signups.

Connected May 6, 2026

Amazon Vendor Central
Available

Mainstream channel option once production volume supports it.

Hold off until Q4 production run.

Finance

QuickBooks
Connected

DSD invoicing, vendor bills, cost tracking against POs.

used byCounselPier

POs auto-matched to vendor bills. 9 open invoices this week.

Connected May 10, 2026

Stripe
Available

DTC payments once the Shopify storefront opens.

Flip on with the DTC launch.

Models

Anthropic Claude
Connected

The model behind every agent. Drafts, summaries, decisions.

used bySagePierForgeAtelierStageCounsel

Default for all 6 agents.

Connected Apr 28, 2026

OpenAI
Available

Backup model option for fallback or A/B comparison.

Optional, only if you want a second model in rotation.

Distributors

Pod Foods
Connected

Distributor portal. Read order activity, sync inventory.

used byPier

Discovery call done. Capabilities deck sent. Awaiting Jul 8 callback.

Connected May 15, 2026

KeHE Connect
Available

Table stakes once you onboard. Holds SKU, orders, deductions.

Onboard post-Jul 28 launch.

UNFI
Available

Table stakes once you onboard. Pair with KeHE.

Onboard post-Jul 28 launch.

Crown Pacific Specialty Foods
Available

Pacific NW specialty distributor. Discovery call scheduled.

Pier evaluating, callback for Wed.

Good Stuff Specialty Foods
Available

NE-focused specialty distributor. May intro meeting done.

Decision pending Jul 8 readout.

Retailers

Whole Foods Buyer portal
Coming soon

Buyer comms, scan data, promo windows once approved.

Pending Whole Foods NE region approval.

PCC Vendor portal
Coming soon

Vendor portal access once the Frank packet closes.

W-9 + ACH form chase in flight.

Analytics

SPINS
Available

Natural channel sell-through data. Useful post-launch.

Plug in once you're in 50+ stores.

Phone call scripts library

Reusable scripts the agents run when 11 Labs dials.

Each script is the outline the agent works through on the call. The open and close are personalized. The middle is the bullets.

Co-pack scheduling sync

Sage

Confirm production date and protein delivery timing with Green Mountain Co-Pack.

for: Production manager at Green Mountain Co-Pack.

  1. 1.Confirm Jul 22 production date is locked on Green Mountain's calendar.
  2. 2.Confirm protein delivery window: chicken + beef bones.
  3. 3.Confirm lid availability against the test plan.
  4. 4.Confirm packing crew and run length for the 5 trial SKUs.
  5. 5.Close: send written confirmation back to Mara within the hour.
est. 12-18 minused 3×

Bone supplier follow-up

Forge

Chase a quote from a grass-fed beef bone supplier for the production-scale contract.

for: Specialty bone supplier or local meat processor.

  1. 1.Confirm they handle grass-fed beef bones at production scale.
  2. 2.Ask about lead time, MOQ, and certification (organic preferred).
  3. 3.Ask whether they can hold inventory against a 90-day forecast.
  4. 4.Share Quinn's spec, ask if they can match.
  5. 5.Close: ask for a written quote + sample, target reply by Jun 30.
est. 15-20 minused 4×

Packaging vendor RFQ

Atelier

Get a packaging quote from a vendor: lids, shippers, or labels.

for: Packaging supplier rep.

  1. 1.Confirm you reached the right rep for the spec category.
  2. 2.Share the spec: dims, finish, retort-rated, quantity.
  3. 3.Ask for unit price, lead time, and minimum order.
  4. 4.Mention the incumbent baseline, ask if they can beat it.
  5. 5.Ask whether they hold inventory or run to order.
  6. 6.Close: confirm best follow-up email + decision target.
est. 12-18 minused 3×

Sample shipment confirmation

Sage

Quick check-in on a retailer sample drop. Confirm batch is packed, tracked, on its way.

for: Co-packer warehouse contact.

  1. 1.Confirm batch is ready and labeled correctly.
  2. 2.Confirm UPS or FedEx pickup window.
  3. 3.Get the tracking number on the call.
  4. 4.Ask whether Quinn signed off on the batch.
  5. 5.Close: send tracking to Mara + the buyer same day.
est. 6-10 minused 2×

Distributor discovery call

Pier

Initial evaluation of Pod Foods / Crown Pacific / Good Stuff for the Jul 28 launch.

for: Specialty distributor BD lead.

  1. 1.Open with the 2-line pitch: glass bone broths + cooking stocks, Burlington VT.
  2. 2.Share trial retailers (Luke's, City Market, Healthy Living) and the Jul 28 ship date.
  3. 3.Ask about geo coverage, terms, fees, slotting expectations.
  4. 4.Ask about typical onboarding timeline and SKU minimums.
  5. 5.Ask which buyers they already have relationships with.
  6. 6.Close: schedule a follow-up the week of Jul 8 with side-by-side review.
est. 25-35 minused 2×

Demo staffing inquiry

Stage

Book in-store sampling for the Maple Smoke launch: 4 stores × 2 weekends.

for: Demo agency BD lead.

  1. 1.Describe the launch: 4 stores × 2 dates, Burlington + Boston.
  2. 2.Ask for day rate, prep time, brand-trained pool option.
  3. 3.Ask about cancellation policy if a store decision slips.
  4. 4.Ask how they handle sample logistics (do they pick up or do we drop off).
  5. 5.Close: confirm written quote within 48 hours.
est. 15-20 minused 1×

Buyer check-in

Stage

Soft outreach when a new SKU is ready. Frank at PCC, Krish at Healthy Living.

for: Retail category buyer.

  1. 1.Open with the prior conversation: buyer asked for follow-up once we had real product.
  2. 2.Confirm Jul 28 ship date and SKU set.
  3. 3.Ask about preferred way to receive samples (drop off, ship, demo).
  4. 4.Ask about the regional store buyer window.
  5. 5.Close: schedule a sample drop and the in-store demo conversation.
est. 10-15 minused 1×

Organic cert status check

Counsel

Status check on the handler organic cert with QAI for the production batch.

for: QAI cert specialist.

  1. 1.Confirm Marrow & Maple's renewal application is on file (file 4421-MM).
  2. 2.Ask whether anything else is needed from Quinn.
  3. 3.Ask for the review decision target date.
  4. 4.Confirm whether the cert covers all 12 SKUs or needs SKU-by-SKU.
  5. 5.Close: confirm the next written update will come by Jul 15.
est. 8-12 minused 1×

Recent calls log

Every outbound 11 Labs call, with the outcome.

Agents log a call summary the moment 11 Labs hangs up. Quotes get queued back into the tracker thread. Voicemails get a retry.

  • May 26, 3:12 PM

    16:22

    AtelierBerlin PackagingGot quote

    Quote on 70mm twist lid liners: $0.075/unit, 21-day lead. Beats Sisters SD baseline by $0.015/unit. Save $0.04/unit vs incumbent on 22K units.

  • May 26, 5:45 PM

    22:14

    ForgeNorth River FarmsInfo gathered

    Confirmed 800lb grass-fed beef bone delivery for week of Jun 15. Locks the Jul 22 production trial run. Production-scale quote coming Friday.

  • May 25, 6:11 PM

    02:14

    PierCrown Pacific Specialty FoodsVoicemail

    Left voicemail with Maria in BD. Callback scheduled tomorrow at 10am PT. Want to ship capabilities deck ahead.

  • May 25, 8:30 PM

    09:30

    CounselQAI compliance deskInfo gathered

    Application is in review. Decision target by Jul 15. Nothing else needed from Quinn right now. Renewal covers all 12 SKUs.

  • May 25, 4:48 PM

    18:05

    StageCompass BoothGot quote

    Booked 4 stores × 2 weekends for Maple Smoke launch. $32/hr/staffer with brand-trained pool, 4-hour minimum. Within budget.

  • May 24, 4:20 PM

    28:42

    PierPod FoodsInfo gathered

    Initial discovery, 28 min. Sent capabilities deck. Pod covers natural specialty across the NE + Pacific NW, terms net 30, no slotting on launch SKUs.

  • May 24, 2:00 PM

    11:18

    AtelierRiverstone PackagingGot quote

    Quote: $1,720 for 22K lids, lead time 28 days. Beats Sisters SD baseline but slower than Berlin by a week.

  • May 23, 3:30 PM

    07:42

    SageGreen Mountain Co-PackInfo gathered

    Confirmed PCC sample drop packed Friday via UPS, tracking 1Z9876V204. Quinn signed off Thursday EOD.