The AI workforce for consumer-brand operations
Agents do the grunt work. You call the shots.
A fleet of specialized agents runs your operation — supply, POs, sourcing, margin. They draft every move; nothing happens until you say so.
Every morning, see exactly what needs you — and clear it in minutes, not hours. Every week, the agents handle more on their own. Every month, your books reconcile and your savings are counted.
Built with design partners across CPG · condiments to supplements
A live console for a sample brand. POs staged for QuickBooks.
▸ The coordination tax
Everything it takes to get a product made and onto a shelf happens in email, spreadsheets, and phone calls. No software owns it.
It is invisible and expensive.
A lean brand burns one to four full-time people on coordination across co-mans, suppliers, freight, labs, and retailers, before it has product-market fit on the product itself.
It gets worse with growth.
More SKUs, more retailers, more vendors, more reconciliation. The work scales with headcount, not with software.
The misses cost real money.
A stockout, an overdue PO, a chargeback from a retailer. In one real demo the plan held $11.5M in open POs, several SKUs already stocked out.
▸ The workforce + the brain
Inputs flow into a company brain. Decisions flow back out, into your books.
Reads everything
Email, documents, call transcripts, the supply-plan file, the 3PL snapshot, QuickBooks. It all becomes structured context in one brain.
Drafts the work
Sized POs against the real MOQ, reconciliation claims against the party at fault, replies to co-mans and retailers. Pre-filled, ready to review.
Acts on approval
You approve, and it posts the PO into QuickBooks, sends the reply, books the call. Nothing posts until you say so.
▸ Why it pulls away
You talk to it, and it reshapes its own logic, forms, and views. The product becomes your operation.
Most software hands you a fixed surface and asks you to bend your operation to fit it. GearKit bends to you. Tell it how your business actually works, and it rebuilds itself around that, every week a little more yours.
You talk; it reshapes itself.
Describe a new step, a new field, a different view, in plain words. The agents rewrite their own logic, the forms you fill, and the screens you read. No ticket, no release, no consultant.
The brain watches the business.
It reads the supply plan, the inbox, the books, and the patterns across them. When the operation shifts, it proposes the next change before you have to ask: a new check, a tighter reorder rule, a workflow that fits what just happened.
Nothing acts without your approval.
Every reshape and every proposal is staged for you to approve, edit, or reject. The product evolves toward your operation, and you stay the one who says yes.
▸ Every week it fits your operation better. That gap compounds.
▸ See it live
Not a slide. A working console you can click through.
Every brand gets a personalized console, standing in hours, with the agents already working its numbers. Here is one on Marrow & Maple, a sample brand we stood up to show the product. Yours runs on your real data.
▸ Why it beats a point tool
Sourcing tools read one inbox. Deduction tools recover one leak. We run the whole operation.
| GearKit | Point tools | Status quo | |
|---|---|---|---|
| Scope | The whole operation, plan to PO to reconcile | One slice (sourcing, or deductions) | Email, spreadsheets, more hires |
| Where it lives | Your system of record + daily surface | A separate dashboard | Your inbox |
| Acts into your books | Drafts POs into QuickBooks on approval | Reads, rarely writes | You type it in |
| Setup | Live in days, nobody changes how they work | A new portal to adopt | Already there, already broken |
| Pricing | Platform base + a share of what it recovers | Per-seat or per-slice | Salaries |
▸ Your data, your approval
It earns trust the way you would give it: slowly, and never without a say.
Nothing posts until you say so.
Every action that touches money, records, or a retailer is drafted and staged. You approve, edit, or reject. The agents never act on their own.
A trust ramp, per action.
Each workstream starts read-only, graduates to draft-and-approve, and only goes automatic once you have seen it earn it. You set the pace.
A full audit trail.
Every read, draft, and action is logged: who, what, when, and your approval. Your data stays yours, PII is minimized, and access is scoped per integration.
▸ Questions you are about to ask
What does it cost?+
A platform base scaled to your size, plus a share of the hard dollars the agents recover and save: recovered reconciliations, avoided chargebacks, negotiated savings. The platform logs its own value, so the payback is in days.
How fast can we go live?+
Days, not months. Connect your inbox, drive, and QuickBooks, point us at your supply plan, and we index your co-mans, vendors, and open POs into the brain. You are drafting POs that week.
Does my team have to change how they work?+
No. Your co-mans keep emailing, your team keeps living in QuickBooks and the supply-plan file, and the agents read what already flows. Nobody adopts a new portal.
What can it access, and is it safe?+
Only what you connect, scoped per integration, with PII minimized and a full audit log. Nothing posts to your books or a retailer until you approve it.
Isn't this just a sourcing tool?+
No. Sourcing tools read the procurement inbox. GearKit runs the whole operation, plan to PO to reconciliation, into your books, and becomes your system of record.
▸ The model + the team
A recurring platform, with upside on the dollars we recover and save.
A platform base by brand size, plus a share of the hard dollars the agents recover and save. Aligned by design: we are paid more when you keep more.
Built by someone who has run operations at scale.
Founded by Boris Korsunsky, first CTO of Lyft (employee 17, through hypergrowth to IPO), after eighteen months building agent infrastructure. The same agent workforce, pointed at the operational backbone of consumer brands.